Hakoreshejwe ibinyabiziga byamamaza byakoreshejwe cyane mumyaka yashize. Ntabwo bamamaza gusa kandi bagaragaza ahantu abakozi bo hanze bahanganye, ariko kandi bakurura abaguzi benshi kugirango barebe igihe icyo aricyo cyose. Byabaye umwe mubagize uruhare rwibikoresho byo kwamamaza hanze. Ariko, haracyari abantu benshi badafite ibyiringiro cyane kubijyanye niterambere ryiterambere ryibikorwa byo gukodesha ibinyabiziga byamamaza, reka rero tubimenyeshe muburyo burambuye hepfo.

Ubwa mbere, ibidukikije muri rusange. Mu myaka yashize, isoko ryo kwamamaza mu Bushinwa ryerekanye umwanya wo gukura gahoro, tugakomeza gukura neza kandi byihuse. Isoko ryiza, isoko ryo kwamamaza hanze ryerekanye kandi gukura vuba.

Icya kabiri, kwamamaza hanze mubintu bikomeye. Imikino idasanzwe ya Olempike, igikombe cyiburayi cyinshi, igikombe cyisi ... Ibi bintu byabaye Ikibuga kubirabyo mpuzamahanga ndetse no murugo. Umukino uri hagati y'abaterankunga n'abatari Inkunga birakabije, bigatuma kwamamaza hanze kurushaho kandi bishimishije.

Icya gatatu, ibigo gakondo byitangazamakuru byo hanze byihutisha guhindura imiterere. Hamwe no guteza imbere kwamamaza hanze, ibisabwa nabantu kubitangazamakuru byo hanze birarenze kandi hejuru. Ibitangazamakuru gakondo byo hanze nko mumihanda, agasanduku k'ibintu, inkingi imwe, n'amatara ya neon ntashobora kongera guhaza ibyo abumva bakeneye. Amarushanwa mu isoko ryo kwamamaza hanze azaba aya marushanwa agenga agaciro, gucunga abakiriya nubwiza bwumwuga, imiyoborere namahugurwa, na LET itangiye hejuru. Imodoka yayoboye ihuza igishushanyo mbonera cyimodoka hanyuma igayobora ibara rya ecran ya ecran kugirango itange imirima ibiri yamamaza no gutwara abantu. Nibitangazamakuru bishya, ibikoresho bishya, hamwe no guhuza neza ikoranabuhanga nitangazamakuru. Irashobora gutanga ikinamico yuzuye kuri iki gitekerezo no gukora igice cyanjye. Guhinduka iterambere rizaza muburyo bw'itangazamakuru ryo hanze.

Ubwanyuma, ibyiza byo kuyobora ibinyabiziga byamamaza byimukanwa. Ugereranije n'amatangazo gakondo, ibinyabiziga byo kwamamaza ni byiza cyane; compared with TV and online media, advertising vehicles are closer to citizens' outdoor activities or life, with full-color large screens and multi-faceted network coverage, making them more attractive and inspiring. imbaraga.

Hejuru ni intangiriro ngufi yiterambere ryibikoresho byo gukodesha ibinyabiziga byamamaza. Nizere ko bishobora kugufasha gukora akazi keza mukwamamaza no guhitamo ifishi ikwiye yo kwamamaza. Niba ushaka kumenya amakuru menshi, nyamuneka ugisha inama umuyobozi wa serivisi zabakiriya.